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A strategy consultancy for the media, information and technology industries
We drive growth and deliver real impact for our clients through analytical problem-solving, deep industry expertise, and our customer-first approach.
Original Thinking
News
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Plural in conversation with Greenhouse: how candidate experience reveals your true employer brand
Report
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More ROI with less: the shape of US marketing spend in 2023
Report
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UK marketing spend 2023: more optimism in B2C while B2B experiences short-term disruption
Report
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Media Acquisition Report 2023
Article
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Senior audiences want more – shifting the value in B2B media
Video
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Jonny Baynes discusses “Driving Growth & Innovation In The Events Industry” on the Dan Assor podcast
Report
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How are the information needs of B2B decision-makers evolving in 2023?
Article
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5 KPIs for investors in early-stage B2B media platforms
Article
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How information services businesses can improve retention rates to accelerate value
Recent Work
Events
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Commercial due diligence for Nineteen Events on acquisition of events organiser, Oliver Kinross
Events
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Relocating a flagship B2B event
Information, Data & Analytics
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Commercial due diligence for Motive Partners on investment into data analytics firm, With Intelligence
Events
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Regional growth strategy for a leading global event brand
Media & Marketing Services
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Commercial due diligence for Mountaingate and WTWH Media on Aging Media Network
Information, Data & Analytics
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Developing an expansion strategy for a commercial real estate industry association
Events
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Plural advises Providence and Searchlight on their acquisition of Hyve Group
Information, Data & Analytics
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Vendor market study for leading B2B information and media provider, Winsight
Media & Marketing Services
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Developing a 3-year strategy for a B2B media platform to deliver transformation and accelerate growth
Media & Marketing Services
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Plural supports Corporate Visions, a Riverside portfolio company, on its investment in Primary Intelligence
Agribusiness & Industrials
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How an industry leader gained +15% EBITDA with a refined go-to-market strategy
Media & Marketing Services
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Plural supports Mountaingate Capital on its investment in WTWH Media
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