Growth strategy

We work with senior executives to solve growth challenges, drive critical decision-making and adopt best practice across large and mid-sized businesses. We support our clients with:

  • Target definition and search
  • Group strategy
  • Portfolio and business unit strategies
  • Business model transformation
  • Market mapping
  • Market entry
  • New proposition development
  • Go-to-market planning and positioning

Mergers & Acquisitions

The Plural Strategy team has worked on many prominent deals over the last 14 years, supporting both corporate clients and private equity funds worldwide on transactions in the £10m to £2bn range. We provide M&A support across the following areas:

  • Target definition and search
  • Commercial due diligence
  • 100 day planning
  • Exit strategy

Click here to read how we helped Rexnord with the acquisition of Centa.


Appointing a PMI specialist provides objectivity and deal momentum, whilst ensuring the business delivers the transaction value drivers without disrupting B-A-U.

We support our clients with:

  • Pre-close integration planning
  • Seamless Day One delivery
  • Maximum value capture-mapping and delivery of synergy targets based on deal model and due diligence
  • Integration leadership readiness
  • Assessing and monitoring interdependency risks and opportunities
  • Clear and consistent tracking and reporting
  • Stakeholder communications support


Data Strategy & Analytics

We apply our expertise in the strategic use of data to give organisations the tools to unlock the power of their own information, creating high value insight to support decision-making. Some of the areas where we have assisted clients include:

  • Customer segmentation
  • Identifying value propositions
  • Measuring value
  • New product development
  • Predictive performance measurement
  • Improving customer experience and product performance

Ultimately, our mission is to enable organisations to use data continuously and strategically to drive success in business performance.


As well as being a strategic lever to drive long term performance, price optimisation can deliver impressive immediate results. At its heart, strategic price optimisation is about matching price to value. While this can provide complex analytical challenges, the goal is a simple one: to find the optimal trade-off between maximising customer satisfaction, and boosting margins sustainably.

Plural’s pricing team has developed pricing strategies with B2B organisations since 2010. We deliver outstanding results for clients’ profitability, customer retention, and competitive positioning. Our pricing services include:

  • New product pricing
  • Pricing strategy and positioning
  • Customer segmentation and elasticity analysis
  • Defining value
  • Price-value alignment
  • Implementation

We also provide training for teams who wish to develop their own in-house pricing capability.

Can we provide what your business needs?

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