About Jonny

Jonny has over 25 years’ experience in the media and events sectors. He leads Plural’s Events practice, working with leading corporates, investors and venues in the sector globally to drive growth and innovation.

Jonny is a father, husband, and musician; he composes, plays the piano and drums and performs in a jazz quintet in London.



Jonny has led over 200 strategic and M&A assignments across the Americas, EMEA and APAC. He advises clients on organic and inorganic growth, including vertical and geographic strategies; digital product development, new event design and launch; event relocation; customer taxonomy redesign; pricing; cost benchmarking; M&A strategy and commercial due diligence.


Jonny works with corporates and private equity across live events; digital media; event technology and services; and venues.

Plural London

Jonny is based in our London office and works with clients across the globe.