Plural supports Elysian Capital with its investment into Gravity Global

20 September 2021

Plural is delighted to have supported Elysian Capital on their investment in Gravity Global.

Plural Strategy supports Elysian Capital investment in Gravity Global

Gravity Global is a digital marketing business serving a blue-chip customer base of businesses in B2B sectors and complex markets, across a range of industries including software, financial services, aerospace, industrials, pharma and automotive. The business operates from four offices in the UK, coupled with operations in Poland and Spain, as well as having links with an international network of affiliates.

As technology and the proliferation of digital marketing has enabled businesses to be more strategic and targeted with their marketing activities, it has also required brands to ensure there is a consistent and integrated message across all channels. Gravity Global’s proposition, from improving brand perception to driving customer demand, has positioned it well to benefit from the increasingly sophisticated needs of its clients, resulting in numerous awards including Gold for ‘B2B marketing communications agency of the year’ in the B2B Marketing Elevation Awards USA 2020.

Elysian Capital’s investment will enable Gravity Global to accelerate its growth strategy.

The Plural team supported Elysian in their investment with commercial due diligence. Read more about the transaction.