About Sam

After graduating from Cambridge in 2014, Sam joined Plural as an Analyst.

He is now an Associate Director – leading and delivering projects for clients. This includes structuring teams and work plans, managing client and partner interactions and consolidating project findings into a concise storyline.

Sam enjoys walking his dog (Yogi, the Goldendoodle), who also makes a guest appearance at some of Plural’s social events.



Sam works on both due diligence and strategy projects. Recent experience has included vendor commercial due diligence on a sector-focused advertising agency, and helping a B2B information and events company to become more data-focused and high-growth.


Sam has worked on a range of projects across Plurals sectors, predominantly in events, information, data and analytics, and technology.

Plural London

Sam is based in our London office. He also worked in our New York office for a year, from 2018 to 2019, as part of our exchange programme.