New hire will lead Plural’s integration and implementation practice

LONDON, 20 May 2019 – Plural Strategy is pleased to announce the appointment of Louise Obadia as Director.

Louise joins the team in London and will lead Plural’s strategy implementation and post-merger integration (PMI) practice.  Louise brings a wealth of leadership, commercial, operational and M&A experience within the media and events sectors through several senior executive roles including MD Digital Media and Director of Business Development at Informa. In her most recent roles, Louise led the successful integration of a number of substantial acquisitions.

Jim Easton, CEO of Plural Strategy, said:

“I am delighted to welcome Louise to Plural. From the outset we have supported our clients in developing plans for transformational growth – it is a natural evolution for us to offer the expertise to help them execute successfully. Louise’s operational and sector experience provide the perfect combination to lead and grow this new area of activity for Plural.”

Louise Obadia said:

“This is an exciting time to be joining Plural. The company is growing rapidly, both in terms of reputation, scope of work and portfolio of clients and I am thrilled at having the opportunity to use my client-side experience and skill set to drive the continued growth of the business.”


About Plural

Plural is a strategy consultancy helping businesses to deliver transformational growth. Launched in 2014, Plural’s founding principle has been to create lasting impact for its clients through evidence-based decision making and close collaboration. Through its offices in London and New York Plural advises some of the major corporates and Private Equity investors globally in the Media, Information & Technology, Agribusiness and Industrial Technology sectors. With the newly created PMI and implementation practice, Plural expands its services across strategy formulation, planning and implementation as well as the complete M&A lifecycle, from target identification and assessment to 100 day planning and execution.

Learn more about Plural’s strategy implementation and post-merger integration services at

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